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Investment approach

Behavioural biases in property investment

Seller price, an attractive view or money already spent can distort a decision. A formal process reduces bias.

Property activates emotion and narrative. A prestigious street or asking price becomes an anchor, and the investor starts collecting confirming evidence.

Singh’s review covers anchoring, overconfidence, herding, trend extrapolation and sunk-cost effects. Experience does not remove them and can improve the story used to defend a choice.

Practical controls

Before viewing, define budget, CAPEX, timing, documents and rejection criteria. Separate facts, assumptions and impressions. Prepare an investment memo and request independent review.

Run a premortem covering permits, works, timing, demand and finance. Put those causes through the downside scenario and calculator. Seller and contractor numbers are inputs, not proof.

Source

A process does not remove risk; it makes assumptions visible.

Questions and answers

Does experience eliminate bias?

No. It can also reinforce the chosen story.

What is a premortem?

Imagining failure before the decision and identifying signals.

Why set rejection criteria early?

To resist emotion and sunk-cost pressure.

Apply this research to a property decision

Connect the topic to a full budget and a documented review of the asset.

Before your first investment decision

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